Book Reviews, Book Marketing, Selling a New Book
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The Leadership Challenge - AchieveMax Top Ten Book Review
The Leadership Challenge: The Most Trusted Source on Becoming a Better Leader by James M. Kouzes & Barry Z. Posner How's this for a long-range success formula? In 1987, two of the country's premier leadership experts, James M. Kouzes and Barry Z. Posner, joined forces to produce what would become perhaps the most comprehensive field guide ever written for leaders. Later, in the 90s, the authors came together once again to update their original masterpiece by addressing issues they uncovered in research on ordinary people achieving "individual leadership standards of excellence." Now, in the spirit of continuous improvement, they offer the third edition of their inspirational and practical handbook. In this third edition of The Leadership Challenge, more than 50% of the content is new material added to a resoundingly inspiring message. This new edition has been substantially updated to reflect the challenges of shrinking work forces, rising cynicism and expanded telecommunications. It's being heralded as a "personal coach in a book." Drawing on interviews and a questionnaire survey of more than 3000 leaders, in addition to an expanded research base of 60,000 leaders, the authors capture the continuing interest in leadership as a critical aspect of human organizations. In the third time around, Kouzes and Posner emphasize that the fundamentals of leadership have changed very little, if any, since the 1980s. In fact, the basics haven't changed for centuries. The old axiom about "nothing's new" is indeed very true. Leadership is not a fad. While the content of leadership has not changed, the context has-and in some cases, changed dramatically. Obviously, current leaders must adapt if they hope to succeed. The authors identify five fundamental practices of exemplary leadership necessary for success in our rapidly changing business environment:
"What we have discovered, and rediscovered, is that leadership is not the private reserve of a few charismatic men and women," write Kouzes, chairman emeritus of the Tom Peters Company, and Posner, dean of the Leavey School of Business at Santa Clara University. "People make extraordinary things happen by liberating the leader within everyone." After explaining their concept and methodology, the authors detail the five essentials noted above in a pair of chapters apiece that bring clarity to their theories with case studies and recommended actions. Think of The Leadership Challenge as a field guide to take along on your leadership journey. James M. Kouzes and Barry Z. Posner write, "We've designed it to describe what leaders do, explain the fundamental principles that support these leadership practices, provide actual case examples of real people who demonstrate each practice, and offer specific recommendations on what you can do to make these practices your own and to continue your development as a leader." An appendix includes the authors' Leadership Practices Inventory, a tool for assessing leadership behavior. The Leadership Challenge is ultimately a quest of self-discovery that helps its readers better know themselves and improve their leadership skills in action. More than 100 business book reviews written by Harry K. Jones are available at http://www.AchieveMax.com/books/. Reprint Information Your organization may reprint this article for your newsletter, online publication, or mailing list. We ask that you print the:
We would appreciate a tear sheet or electronic copy of the articles you reprint. Harry K. Jones is a professional speaker and consultant for AchieveMax, Inc., a firm specializing in custom-designed keynote presentations, seminars, and consulting services. Harry has made presentations ranging from leadership to employee retention and time management to stress management for a number of industries, including education, financial, government, healthcare, hospitality, and manufacturing. He can be reached at 800-886-2MAX or by visiting http://www.AchieveMax.com.
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